You have to describe (and live) the difficult choices. You have to figure out who you will disappoint or offend. Most of all, you have to be clear about what’s important and what you won’t or can’t do.
—Seth Godin, Your manifesto, your culture
Bloggers, the internet is ours. That moment you’re sitting in front of the computer screen, staring at a blinking cursor, typing the next word in the next sentence, adding the last period…challenge yourself before you hit publish: was this really what you wanted to write, or did your words fool you, and colonize your thoughts?
At times, your words will lead you. They will flow, and will convey your message, the one you intended for your readers. Words can also be misleading, and create an ideological mud puddle. Backspace yourself into control. Blogging is a tricky affair.
That moment you are sitting in front of the computer screen, your fingers resting on QWERTY, will you hit the keys that generate your voice? You may offend, you may disappoint, you may lose readers, you may gain some. You are writing the pages of the internet, and to the widest possible audience. Your voice will build your readership.
Trust your audience. Write with authenticity, with guts, with integrity, and they will find you.
The internet is yours. Write it accordingly.